The idea fits the theme and is addressing some of the problems presented currently in the brief. Your idea has to be useful for Quipp app and apps with similar content (live streaming, video-on-demand content). The solution you propose must be adherence to the product and could bring qualitative and quantitative improvement.
The bigger audience we address with your idea, the better. Ideas that are improving the quality of life for a specific group of users are always welcome, but usually, their impact is contributing less to the overall performance.
We are striving to give our users an unforgettable and memorable experience and with innovative ideas on the table, we distinguish ourselves from our competitors and have this much necessary edge on the mobile entertaining market. Consider do your idea has “wow” factor and if there is such, we definitely want to hear it.
Great ideas are not always complex and hard to implement in the product, we will take into consideration how easy your idea can be achieved and implement. Of course, if your idea can’t be described as a quick win, but give the product long-term solution on topics in this tribe (for example the topic on cheating) still can grant us the advantage we are looking for and we will consider it.
Keep in mind all parts of the existing product, how your idea will interact with the current functionality, and, for example, new rankling will affect the current one and user data we already have.
The way you present the idea has to spark interest in the audience, make sure you are using the right tools and your video is with the necessary length and is informative and engaging.